This "alliance" with Dieudonné is due to the influence of the new adviser of the FN, the Marxist writer Alain Soral.
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Le Pen, therefore, is in need of every vote and is thus eying the immigrants. Even if they don't vote for him, the "Openness" is supposed to bring closer the votes of those who previously feared voting for the "radical" Le Pen and who may agree to vote for the more "moderate" version.
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Indeed. The goal of this strategy is to increase the score of the FN, which has stayed constant around 15-17% since 10 years. Maybe that will work.